The door to Thryve Trailblazers™ is now open

Forge Your Excellence

Lead with greater clarity. Grow without losing yourself. Turn insight into meaningful action.

David Waweru is an author, executive coach, Lumina Spark Practitioner and creative economy strategist helping leaders and changemakers align who they are with what they are building.

"Leadership is cultivated. Legacy is built.

Excellence is forged."

For leaders, entrepreneurs and changemakers ready to understand themselves more deeply, lead with greater intention and build work whose influence extends beyond achievement.

This is your forge.

Hi I’m David

Author. Executive Coach. Lumina Spark Practictioner. Creative Economy Strategist.

I help leaders and changemakers understand themselves more deeply, align what matters most and amplify their contribution.

My perspective has been shaped by leadership, entrepreneurship, creativity and reinvention—along with journeys across six continents and study on four.

Today, I bring together insight, strategy and compassionate challenge to help people lead with greater self-awareness, purpose and influence.

Meet David

You Might Have Seen Me On

One-to-One Coaching

for Leaders.

Create the clarity to move forward—and the confidence to lead what comes next.

Through thoughtful challenge, incisive questions and practical strategies, I help you step back from immediate pressures, see your situation more clearly and determine what your next chapter requires.

Together, we turn insight into purposeful action—so you can navigate change, lead with greater confidence and make progress without losing sight of yourself.

Thryve Africa equips ambitious leaders, entrepreneurs and emerging changemakers to lead with clarity, think strategically and act with purpose in Africa’s complex and rapidly changing contexts.

Through transformative learning experiences, practical tools and supportive communities, we develop leaders who understand themselves, build trust, navigate complexity, mobilise people and resources, and turn bold African possibilities into meaningful, sustainable progress.

See Yourself More Clearly. Lead More Intentionally.

Lumina Spark offers a personalised portrait of your whole personality—revealing the qualities you draw upon naturally, how you adapt in everyday situations and what may happen when you are under pressure.

Without labels, boxes or stereotypes, it helps you:

• Deepen your self-awareness

• Recognise and develop your strengths

• Understand your responses under pressure

• Build stronger working relationships

• Lead and collaborate more effectively

Lead at Your Peak—Without Losing Yourself

Thryve Trailblazers™ is a guided leadership expedition for executives, entrepreneurs and emerging leaders who want to pursue meaningful achievement without sacrificing their wellbeing, relationships or sense of self.

Through personalised coaching, short high-impact videos, guided reflection and practical challenges, you will create your Blueprint for Brilliance™—a personal operating system that brings your purpose, priorities, strengths and ambitions into greater alignment.

Available in person and online.

Books for the Journey Within—and the Road Ahead

Stories, reflections, and practical wisdom to help you face adversity, recover your bearings and keep growing with courage and purpose.

When life knocks you down, how will you rise?

Drawing on lessons from the boxing ring—and the harder contests beyond it—former amateur boxing champion David Waweru offers an honest, spirited guide to facing adversity with courage, discipline and purpose.

Through vivid personal stories, hard-won wisdom, humour and practical reflection, Champion will help you rebuild belief, recover from setbacks and take the next purposeful step towards the life you are capable of creating.

Life has seasons. You still have wings.

Soar offers 52 Waypoints for rising into a fuller, more purposeful life.

Through bite-sized, story-driven reflections, practical wisdom and guided Soar Workouts, the book invites you to pause, see your life with fresh eyes and move forward with greater courage, joy and intention.

Whatever season you are navigating, Soar invites you to find your bearings, trust your wings and rise.

Ready to forge what comes next?

Your next chapter deserves clarity, intention and a strong first step.

Whether you are navigating transition, leading through complexity or shaping an idea with the potential to make a difference, you do not have to find the way forward alone.

Considering coaching, Lumina Spark or Thryve Trailblazers™?

For consulting, collaboration or speaking enquiries, send David a message.